Email that brings customers back.
We plan, write and design your newsletters and campaigns, and set up automations that follow up for you, inside the email platform you already use.
- Campaigns & newsletters
- Automations
- Mailchimp, Klaviyo, Omnisend & more
New this weekAutumn is here: three new scentsHand-poured in small batches in our workshop. Subscribers get first pick before they go on the website.
Email done properly, start to finish.
From the sign-up form on your website to the sale in your inbox, one team looks after every step.
- Campaign planning
A calendar of sends built around your launches, offers and seasons, so there is always a reason to open.
- Design and copy
On-brand emails written and designed by our team, and checked on phones and desktop before they go out.
- Automations
Welcome series, abandoned-cart reminders and follow-ups that go out on their own, at the right moment.
- List growth
Sign-up forms and offers on your website that turn visitors into subscribers. We build websites, so we add them properly.
- Inbox-ready setup
Your sending domain authenticated (SPF, DKIM and DMARC) so your emails are trusted by Gmail, Outlook and Yahoo.
- Results you can read
Opens, clicks and the sales or enquiries each email brings in, in plain English.
Follow-ups that send themselves.
Set up once, then working every day. Pick one to see how it runs.
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Welcome, here is your 10% offSent right away
- Wait 2 days
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The story behind our workshopWho you are and why it matters
- Wait 3 days
-
Our three best sellersOnly if they have not bought yet
- Wait 1 hour
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You left something behindShows the items in their cart
- Wait 1 day
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Questions about your order?Answers, reviews and shipping times
- Stops as soon as they buy
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Thanks, here is what happens nextSent right away
- Wait 3 days
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A project like yoursA short case example and FAQs
- Wait 7 days
-
Still thinking it over?A reply goes straight to your team
We work in the tools you already use.
No switching platforms and no lock-in. We work inside your email account, so your list, your templates and your history stay yours.
- Mailchimp
- Klaviyo
- Omnisend
- and most other email platforms
- 1
Review
Your list, your platform and what you send today.
- 2
Plan
A send calendar and the automations worth building first.
- 3
Build
Templates, automations, sign-up forms and domain setup.
- 4
Send and improve
Campaigns go out on schedule, and each one teaches the next.
Email that fits how you sell.
- Service businesses
Follow up on quotes, remind past customers when it is time to book again and ask happy ones for reviews.
Follow-ups · reminders · reviews - Online stores
Welcome new subscribers, recover abandoned carts and bring back customers who have not ordered in a while.
Welcome · abandoned cart · win-back - B2B companies
Stay in touch through long sales cycles with newsletters and follow-ups that keep you top of mind.
Newsletters · lead nurturing
One team that knows your business.
The same people who write your emails can build your website, design your brand and run your ads, so every message looks and sounds like you.
Working with Luminos has been a great experience. We needed a site fast, and they delivered a quality build. Any changes since have been easy, and everything’s always fairly priced. Highly recommend!
Justin JasonLiqfixWhich email platforms do you work with?
We work inside the platform you already use, such as Mailchimp, Klaviyo or Omnisend, and most other popular email tools. Your list and your account stay yours.
Do I need a big list to start?
No. A small list of people who asked to hear from you is worth more than a big cold one. We can also add sign-up forms and offers to your website to grow it.
How often should we send?
Often enough that people remember you, and never without a reason to open. For most businesses that is somewhere between twice a month and once a week, plus automations that send on their own.
Will my emails end up in spam?
We set up your sending domain properly (SPF, DKIM and DMARC), keep your list clean and write emails people want, which is what inbox providers look for. Nobody can guarantee the inbox, but these steps make the biggest difference.
Do you write the emails too?
Yes. Our team writes and designs them in your brand’s voice. You can review each campaign before it goes out, or leave it to us if you would rather not, and you can send us photos, offers or news to include at any time.
How is email marketing priced?
We scope it after a short call, based on how often you send and which automations you need, and give you a clear monthly quote before anything starts.
Let’s turn your list into customers.
Tell us what you send today, or that you do not send anything yet. We will come back with a plan for campaigns and automations.
Prefer to write? Send us a message
