Website speed optimizationA faster website, without starting over.
Slow pages cost you visitors, rankings and ad budget. Our team finds what is slowing your site down and fixes it by hand, then proves it with before-and-after tests on a real phone connection.
- Core Web Vitals
- WordPress & WooCommerce
- Fixed by hand
The number is when the main content appears on a phone (Largest Contentful Paint). Google counts 2.5 seconds or less as good. Played back faster than real time.
We tune it by hand, not with one plugin.
Every site is slow for its own reasons. Our website speed optimization starts by finding yours, then fixing them one by one and checking nothing broke along the way.
- Images
Modern formats, the right sizes for each screen and lazy loading that does not hide what visitors see first.
- Caching and server response
Page caching and server tuning, so pages start arriving quickly instead of making visitors wait.
- Heavy code and plugins
Unused CSS and scripts trimmed, render-blocking files deferred, and plugins that slow every page replaced.
- Layout shift and fonts
Pages that stop jumping around as they load, with fonts that appear without a flash.
- Core Web Vitals
Loading, responsiveness and visual stability, the speed signals Google uses to judge page experience.
- Hosting check
An honest look at whether your hosting is holding you back, and what to do about it.
A clear before-and-after report.
Every speed job ends with the same tests we started with, side by side, so you can see exactly what changed. Measured on a real phone connection, not just a lab score.
Google’s “good” thresholds: main content (LCP) 2.5 s or less, responsiveness (INP) 200 ms or less, layout shift (CLS) 0.1 or less.
| Measure | Before | After |
|---|---|---|
| Main content (LCP) | 7.9 s | 1.8 s |
| Responsiveness (INP) | 380 ms | 120 ms |
| Layout shift (CLS) | 0.31 | 0.02 |
| Page weight | 6.2 MB | 1.4 MB |
| Files loaded | 148 | 62 |
Speed touches everything else.
- Search rankings
Core Web Vitals are part of how Google judges page experience, so a slow site starts behind.
SEO - Ad costs
Google Ads looks at the page your ad sends people to. A slow landing page can mean paying more for the same clicks.
PPC - Visitors and sales
People on phones do not wait for slow pages. A faster site keeps them around long enough to call, book or buy.
Conversions
Measure, fix, prove it.
- 1
Measure
Real-browser tests on a slow phone connection, repeated, so we know the true starting point.
- 2
Diagnose
We find what actually slows your pages: images, plugins, code, fonts or hosting.
- 3
Fix by hand
Changes made carefully on your live site, with a backup first and every key page checked afterwards.
- 4
Prove it
The same tests again, and a clear before-and-after report of what changed.
Do you need to rebuild my site to make it faster?
Usually not. Most speed problems come from images, plugins, caching and code that can be fixed on the site you already have. If something truly needs rebuilding, we explain why before doing anything.
Which websites do you optimize?
WordPress is our specialty, including WooCommerce stores. If your site runs on something else, get in touch and we will tell you honestly what we can improve.
Will my PageSpeed score reach 100?
We do not promise a number. We focus on how fast your pages actually load for real visitors, especially on phones. Scores usually improve a lot along the way.
How do you measure the results?
We test before and after in a real browser on a slow mobile connection, several times, because single lab scores can swing by seconds on a page that has not changed. You get a clear before-and-after report.
How much does speed optimization cost?
We look at your site first, then quote the work, so you know the price before anything starts.
How do I keep my site fast afterwards?
Sites slow down again as plugins, images and content pile up. A care plan keeps your site updated, monitored and fast month after month.
Let’s make your site fast.
Send us your address and tell us what feels slow. We will test it properly and come back with what we would fix and a quote.
Prefer to write? Send us a message

